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Patti  Podnar
  • Germantown, TN, US
137
252
1,265

I'm a Copyblogger-certified content marketer and writer on a mission to make sure the content I create furthers my clients' business goals -- because, regardless of industry, almost all businesses use content to attract leads and conversions. To that end, I've written business-oriented content on the following topics: content marketing, content strategy, SEO, business strategy, outsourcing, retail, logistics and supply chain, digital policies and compliance (i.e. privacy and accessibility), sustainability, IoT, AI, machine learning, automation, globalization (with an emphasis on compliance), leadership, construction (roofing, sustainability, longevity, lifecycle design, OSHA, etc.) -- basically, anything to do with the business of business. Lately, my focus has been incorporating technology into the business processes of industries that have been lagging behind the digital revolution. When people ask me about my niche, I always reply that my niche is business.I believe that, if you're writing for people who do what you do or regulate what you do, you may need an SME. If you're writing for people who buy what you do, you need a business expert. That's what I do. I serve some clients directly as a content strategy consultant, which includes everything from developing their strategy to sourcing content creation. My ghostwritten work has appeared in numerous publications, including Entrepreneur, MarTech, Marketing Land, CMS Wire, IoT for All, Brand Quarterly, Marketo, and Content Marketing Institute. I served as content strategist for The Power of Digital Policy, a book by digital governance expert Kristina Podnar. Since much of my work is ghotwritten and/or covered by NDAs, please contact me directly for information on content subjects not represented in my portfolio.

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137

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1,265

Contributor Links

Link Type URL
Personal Site http://www.pattipodnar.com
Blog http://www.pattipodnar.com/blog/
Portfolio http://www.pattipodnar.com/portfolio-2/